woensdag 14 april 2010

IPHONE 1000 SCENTS

Iphone Application

Canadian technology firm, iScent Technologies have announced the imminent launch of its iScent App and accessory for Apple's popular iPod Touch and iPhone systems. The company claims that when the iScent device is plugged into the charge slot of the iPhone, it is capable of mimicking the scent of over 1,000 popular fragrances, which can be chosen from the iPhone application.

Spokesperson for the company, Avril Fische, said "In tests, members of the public had difficulty telling apart a genuine designer fragrance from the scent synthesized from the device. However true aficionado's may detect some variations."

Due to trademark restrictions iScent is unable to use the fragrances actual names and have given the fragrances alternate names. Fische added, "We hope to arrange licensing agreements with companies such as L'Oreal and Coty, but we are in the early days of this exciting journey."

As well as emulating the nicer fragrances, the device also has a range of alternate whiffs, which include - gym shoe, wet dog and new car smell.

This is not the first time digital scent technology has been used -- in 1999 a Californian company named DigiScents created a prototype product called iSmell - which would generate different smells dependent on which website you were visiting. Unfortunately it never made it past prototype stage and in 2006, PC World Magazine named it one of the worst 25 tech products of all time. Let's hope the iScent fares better!

The iScent device is expected to launch at a cost of $250, and will be available from most Apple stockists.

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